OBSESSING OVER YOU

                — distilling your dreams & building your brand!

***

{ FUNNEL : Bespoke Brands — The Fine Commercial Art Practice of Eric Kass } crafts comprehensive & coveted brand narratives, identity systems & retail packaging that cultivates commerce deeply connecting with customers creating interest, loyalty and value — serving select artisanal food & beverage, boutique products & elevated creative endeavors worldwide //

> CASE STUDIES <

BRANDING + LOGO / IDENTITY + PACKAGE DESIGN + Whatnot

artisanal food & beverage + boutique products + Creative Endeavors

*** collaborating closely crafting chaos into carefully curated communication connecting consumers with commerce by concocting curious compelling comprehensive coveted commercial art conceits with continuity consistency and clout ***

> CONNECT TO curate, craft AND CULTIVATE COMMERCE <

"Eric understands the soul of a brand so deeply that what he is able to produce is almost magic. His brand designs are instantly iconic and, in every case, breathtaking. Hiring Eric is hiring nothing less than world-class talent… worth every cent.”

_Lauren Condell / Founder
::: Front Forty Foods :::
Denver, Colorado
“Eric has made the face of our products simply gorgeous. Accessible yet sophisticated, our packaging stands apart from our competitors. From the beginning, he’s understood our ethos and direction of where we’re headed and has delivered at every stage."

_Ian Martin / Founder
::: Misha’s Kind Foods :::
Los Angeles, California
“Eric is a true creative partner whose passion for the final product matches, if not exceeds, my own. Having worked with him for nearly 20 years, on two different businesses, and watching my brand grow under his artistic direction, I can’t imagine launching anything without his input.”

Jaime Windon, Owner
::: Windon Distilling Co. / Lyon Rum :::
St. Michaels, Maryland
“...branding at its best is a detailed, nuanced narrative. Funnel deftly told our compelling story with a brand and logo that will last us our lifetime. Well worth the price of admission!”

_Darin Bahl / Owner
::: Tailored Twig :::
Tampa, Florida
“Funnel has elevated our brand and helped us bring all of our concepts together with consistent and gorgeous branding. Eric’s attention to detail and incredible talent are one of a kind."

_Christina E. Feinstein / CMO / Co-Owner
::: The Feinstein Group :::
Dunedin, Florida
“We worked with Eric on branding for a new product line. He really helped to simplify the design process. We were very happy with the finished product and still get compliments all the time. Highly recommended!”

_Veronica Blue / Owner
::: Phenomenal Foods Co. :::
Cleveland, Ohio
“He’s our first call when we’re bringing a new project or company to life, and a design partner we can always count on for inspiration, creativity, and delivering beyond expectations.”

_Michele Spiezia / Team Principal
::: Ellysium Racing :::
Dusseldorf, Germany
“Eric is a master of reaching into the often chaotic mind of a business owner and pulling out precisely the right combination of fonts, graphics & imagery for telling their unique brand story.”

_Sandra Jarvis / Owner
::: Society of Salvage :::
Indianapolis, Indiana
“Eric is a super talented storyteller. Weaving a narrative of facts and feelings, he produced a cohesive and sticky connection between our brand and customers. He added context and layers to our vision, details and meaning to our purpose."

_Minda Balcius
::: Bovaconti Coffee :::
Indianapolis, Indiana
“Eric is a true artist-designer. Detail-oriented and comfortable enough with the design process to lead the way. There is no other designer with the breadth and depth of experience specifically in package design that will do a better job. He is worth the investment.”

_Kara Brook / Owner
::: Waxing Kara :::
Chesterhaven Beach Kent Island / Maryland
“Beyond his undeniable talent, what really stands out is his hands-on approach. He truly dives in, committed to making your vision a reality. His unparalleled creativity has been instrumental in setting BODHI apart. If you’re on the hunt for someone to revolutionize your brand, look no further than Eric.”

Taelor Carmine / Owner
BODHI Thai Bistro & Cocktail Bar
Indianapolis, Indiana

OBSESSING OVER YOU

> CASE STUDIES <

BRANDING + LOGO / IDENTITY + PACKAGE DESIGN + Whatnot

artisanal food & beverage + boutique products + Creative Endeavors

> CONNECT TO curate, craft AND CULTIVATE COMMERCE <

"Eric understands the soul of a brand so deeply that what he is able to produce is almost magic. His brand designs are instantly iconic and, in every case, breathtaking. Hiring Eric is hiring nothing less than world-class talent… worth every cent.”

“Eric has made the face of our products simply gorgeous. Accessible yet sophisticated, our packaging stands apart from our competitors. From the beginning, he’s understood our ethos and direction of where we’re headed and has delivered at every stage."

“Eric is a true creative partner whose passion for the final product matches, if not exceeds, my own. Having worked with him for nearly 20 years, on two different businesses, and watching my brand grow under his artistic direction, I can’t imagine launching anything without his input.”

“...branding at its best is a detailed, nuanced narrative. Funnel deftly told our compelling story with a brand and logo that will last us our lifetime. Well worth the price of admission!”

“Funnel has elevated our brand and helped us bring all of our concepts together with consistent and gorgeous branding. Eric’s attention to detail and incredible talent are one of a kind."

“We worked with Eric on branding for a new product line. He really helped to simplify the design process. We were very happy with the finished product and still get compliments all the time. Highly recommended!”

“He’s our first call when we’re bringing a new project or company to life, and a design partner we can always count on for inspiration, creativity, and delivering beyond expectations.”

“Eric is a master of reaching into the often chaotic mind of a business owner and pulling out precisely the right combination of fonts, graphics & imagery for telling their unique brand story.”

“Eric is a super talented storyteller. Weaving a narrative of facts and feelings, he produced a cohesive and sticky connection between our brand and customers. He added context and layers to our vision, details and meaning to our purpose."

“Eric is a true artist-designer. Detail-oriented and comfortable enough with the design process to lead the way. There is no other designer with the breadth and depth of experience specifically in package design that will do a better job. He is worth the investment.”